Selected work
Brands we built before the next big step.
How it runs
Live in under four weeks. Then we stay on.
Week 1: Strategy
- Brand audit
- Competitor map
- Positioning
- Messaging and one-liner
- Creative brief
Week 2: Identity
- Three identity directions
- Logo suite
- Typefaces
- Colour palette
- Real-world tests
Week 3: System and website
- Brand guidelines
- Asset library
- Website design
- Website build
- Content templates
Week 4: Launch
- Logo animation
- Motion rules
- The live site
- Handover walkthrough
- Source files and full rights
Pricing
One fixed price, agreed on the first call. The whole brand, live in under four weeks, and we stay on after launch.
The fee
Priced to your scope. You get one fixed price on the first call, before anything starts.
Add-ons
We shape the scope around your case. Anything extra is a small add-on, priced before we start.
What's included
Positioning & messaging, written down
Who it's for, what you say and how you're different. The page everything else is built from.
Logo, type & colour system
The logo suite, typefaces and palette, with the rules behind them. A full system, not a mark.
Website, designed & live
Your marketing site on your domain, built no-code or in code. Not handed over as a file.
Content templates & imagery
Social and launch templates, plus the photography and illustration direction behind them.
The brand in motion
How the brand moves everywhere it shows up: the logo animation, transitions, interface motion and the rules that keep it consistent.
Tools we use
- Figma, for design
- Adobe Creative Cloud, for image, video and print
- Framer, for websites
- Claude, for research
- ChatGPT, for research
- Midjourney, for concepts
- Blender, for 3d
- Slack, for client chat
- Notion, for handoff
- Loom, for walkthroughs
Recent brands
Out in the world: signage, print and screens.
Proof
What the brand work did, in numbers.
- $3M+Raised by startupsFounders who raised after we built their brand.
Read the case $400KRevenue in year oneDowntown Group, after our positioning and brand took it into Oman's real estate market.
Read the case 45 daysFrom nothing to a productVryfi Now's brand, 35+ app flows and a management portal.
FAQ
Questions about branding
What's included in a branding project?
Positioning and messaging, the logo, type and colour system with guidelines, your website live on your domain, content templates and imagery direction, and the brand in motion. Delivered as Figma links and a Notion page. In full: what a Berryn brand includes.
Do you do brand strategy or just the visuals?
Both. Week one is strategy: a kickoff, a competitor audit and a positioning workshop, ending with who it's for and what you say, written down. Everything visual is built on it.
How many logo directions do we see?
Three, in week two, each a real option. You pick one and we refine it until the logo, type and colour are locked.
Can you rebrand without losing what we've built?
Yes. A rebrand replaces an identity that stopped matching the business, plus the plan for moving everything across without losing what you've already built.
Who owns the brand at the end?
You do. Source files and full rights transfer at the end. Guidelines are written for your next designer, developer or agency to work from.
How much does branding cost?
Our minimum commitment starts at $4,000 USD. The exact price depends on the scope, and you get it on the first call, before anything starts. Strategy, identity, website, content and motion are all in it. Anything outside the brand is a small add-on, quoted before it's done. How that compares: how much branding costs.
How long does branding take?
Under four weeks from kickoff to launch. Downtown Group's brand took 14 days. Avalanche Tech's brand and landing page took 10. Timelines compared: how long branding takes.
What counts as one brand?
One company or one product with its own name and identity. A sub-brand or a second product with its own name is a second brand.
How many revision rounds are included?
There's no round count. The scope is fixed instead: you give feedback until the work is right within it. What isn't included is new scope arriving as feedback.
Can you work to a launch date?
That's the normal case: a launch, a raise, a big announcement. Bring the date to the first call and we'll tell you whether it's realistic before you commit.
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