Product design

Product design for startups and tech companies

App flows, screens and a design system your engineers can build from. Every state and edge case documented.

Brands we've built

Avalanche Tech, Downtown Group, Grity, eStudy, Vryfi Now, Al Mizan

Selected work

Products designed from the first flow to handoff.

Three Vryfi Now app screens on navy
Vryfi Now
Vryfi Now management portal dashboard
Vryfi Now
Vryfi Now dispute analytics in the portal
Vryfi Now
Vryfi Now transaction review and edit flow
Vryfi Now

How it runs

From the first flow to handoff.

  1. Phase 1: Discovery

    • Product audit
    • User journeys
    • Flow map
    • Priorities
  2. Phase 2: Flows

    • Wireframes
    • State list
    • Clickable flow
    • Engineering review
  3. Phase 3: Interface

    • Screens in Figma
    • Design system
    • Components and tokens
    • Prototype
  4. Phase 4: Handoff

    • Developer-ready files
    • Exported assets
    • Handoff call
    • Build support
    • Source files and full rights

Pricing

Scoped on the call, fixed before we start. The price follows the flows and screens, never the hours.

The fee

One fixed price. Agreed before any work begins, with the scope written down.

Add-ons

We shape the scope around your case. Anything extra is a small add-on, priced before we start.

Typical engagements

  • UX audit

    A live product that loses users or confuses them. Heuristic review, Flow-by-flow teardown, Prioritised fixes, A walkthrough with your team. Timeline and price: book a call and we'll give you both.

  • Retainer / ongoing support

    A live product that keeps shipping and needs design on it every month. New flows and screens as you ship, Design system kept up to date, Design review of what gets built, Regular check-ins with your team. Timeline and price: book a call and we'll give you both.

  • Brand + product

    A new company that needs the brand and the product together. The full brand, App flows and screens, Design system, Prototype and handoff. Like Vryfi Now: brand, 35+ app flows and a portal in 45 days. Timeline and price: book a call and we'll give you both.

  • App / product design

    A new app or product, or a big new part of one. Flow map and wireframes, Every screen and state, Design system, Prototype and handoff. Timeline and price: book a call and we'll give you both.

Tools we use

  • Figma, for design
  • Adobe Creative Cloud, for image, video and print
  • Framer, for websites
  • Claude, for research
  • ChatGPT, for research
  • Midjourney, for concepts
  • Blender, for 3d
  • Slack, for client chat
  • Notion, for handoff
  • Loom, for walkthroughs

FAQ

Questions about product design

  • What does product design include?

    A flow map, wireframes, every screen in your brand, a design system and a clickable prototype, handed to your engineers with states, tokens and edge cases documented. Where generated UI stops: Berryn vs v0.

  • Do you work with our engineers?

    Yes. They review the flows with us, and the handoff is a call with them, question by question.

  • Can you work on a product that's already live?

    Yes. Phase one starts with an audit of what exists and where users get stuck.

  • Do we need a brand first?

    It helps. Vryfi Now had none, so we built the brand, the app and the portal together. If you built the first version yourself, see Berryn vs Lovable.

  • How much does product design cost?

    Our minimum commitment starts at $4,000 USD. The exact price depends on the scope, and you get it on the first call, before anything starts. The price follows the number of flows and screens. We don't charge by the hour.

  • How long does it take?

    It depends on the number of flows. Vryfi Now's brand, 35+ app flows and management portal took 45 days; the portal alone took 10.

  • Who owns the designs?

    You do. Source files and full rights transfer once the final payment is made.

Related services

What goes with the product.